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Legacy Academy of the Arts

Deliverables:

  • Brand Strategy

  • Logo Design

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Challenge:

Starting from scratch, the challenge was to shape the school's identity and create a logo that captured its essence.

 

Progress:

Designed main logo that serves as a visual anchor for the school's culture.

Brand Strategy:

When it comes to education, families and students often have make a tough choice: academics or enrichment. It's rare that a (high) school will excel at both--and be free. This is where my client comes in. We brainstormed to identify the school's culture, as that would drive every aspect of the school. 

LAA Moodboard.png
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